
SIDE HUSTLES AND SUSTAINABLE BUSINESSES
THE BRIDGE PROJECT
3-STEP STRATEGY PLAYBOOK
Table of Contents
OPPORTUNITIES FOR MARKETING AND MARKETING SKILLSETS.. 13
TOOLS TO AUTOMATE YOUR INCOME.. 14
10 Tools Needed to Automate Your Income and Build Profitable and Sustainable Businesses Online 15
WHAT IS THE BEST ONLINE BUSINESS TO START?.. 17
MONEY; HOW IT WORKS, WHERE IT IS, HOW TO GET IT.. 17

Opportunity is abundant online. A Better Way is a guide that helps you to prepare for opportunities when it knocks. Over the next 17 pages, you?ll discover everything needed to acquire evergreen skills, sharpen them, and move your income generation online. 3 of the 17 pages will challenge thoughts about money, like, where it is and how to get it. Also revealed, the secret to using money to generate money (including a secret formula and the 7 rules of money).
Did you even know that money had rules? I didn?t.
A Better Way is a simple to follow 3-step guide that reveals how to offer skills to the marketplace in exchange for money, and how to automate the process of income generation to save more of your time.
It features,
· Training led by prolific internet marketers.
· Professional-grade tools.
· A platform built from the ground for digital marketing.
· Business ideas.
· Income generation strategies.
To help with the mental part of the transition Spencer Johnson, MD wrote Who Moved My Cheese.
A Better Way was written for you if you,
· want to earn more money.
· want a world-class business education.
· want to acquire evergreen skills, minus student loan debt.
· want to have real-world business experiences as part of their training.
· want to earn an above-average income as they learn.
· are tired of the regimented lifestyle of an employee.
· want to discover how to leverage technology to generate money.
· want to gain more control of their time.
· want to move their income generation online.

Earning more money in a shorter amount of time is how you gain more control of time. As an example, if it currently takes you 40 hours to generate $1000 then you discover how to generate $1000 in 20 hours, theoretically, you?ve gained 20 hours of your life back. What if you generated the $1000 in 4 hours?
In the New York Times best-seller 4-Hour Work Week Tim Ferris offers a suggestion of an income goal of 10k per month for a single person. Have a family or want one? Add 5k per month for each additional person.
Let?s look at the possibilities of a 10k per month income:
· $3000 ? house, car, utilities, food, gas
· $4000 ? investment
· $1000 ? savings (limit 10k)
· $2000 - pocket (personal care, clothing allowance, misc.)
There is a tipping point where your asset will begin to generate its own investment money and depend less on your 3K contribution.
Since money loses value it makes no financial sense to save substantial amounts, so savings are capped at 10k just for emergencies.
Within a year you will have 4k per month that will need to be diverted into another income-generating asset.
The goal of A BETTER WAY is to put you on the path to generating 10K per month. Keep in mind the same information used to generate 10k can be used to generate 100k, 1m, or whatever the amount is that represents security to you. But as shown 10k per month is more than enough to finance a life of adventure for a single person.
Now that you?re prepared for a better way, let?s begin with the strategy itself.
These are the same steps that employees wanting to earn more money would take. What we?re doing different is applying them to a different end game.
1. Increase your fundamental skills.
The only way that I know to increase the amount of money earned, without increasing the amount of time spent earning it, is to increase income-generating skills.
One skill is more closely related to acquiring money than any other. In fact, all other skills are dependent on it. I?ll introduce it to you shortly along with 3 skillsets that can become your personal ATM.
2. Sharpen your skills.
Skill can only be developed by hours and hours of practicing your craft. With an income-generating activity as the proving grounds, the amount of money you generate will depend on the amount of intelligent work you put into it, and how closely you follow the step-by-step instruction.
The side effect of this activity is a boost in confidence as you discover, you?re one of the smartest and most profitable marketers in the room.
3. Build an income to finance your life. (end game)
Scale your side-hustle into an income that will sustain your lifestyle.
SKILL AND SKILLSETS
I reference money a lot when talking about saving time because men have found a way to put a price tag on everything, from an apple to a gallon of gasoline to how much money we?re paid, then, found a way to attach our time to their money schemes. There is nothing anyone can do about the price of an apple or of a gallon of gasoline, but there is something that can be done to combat low wages, The antidote for low wages is to increase marketable skills.
Low or high pay is an indicator of the value society places on the skills needed to perform the job.
The more people that can perform certain tasks, the less value is placed on the skills needed to perform the job. On the flip side, the fewer people that can perform certain tasks the more value society places on the skills needed to perform the job,
When most employees want to earn more money their first considerations are,
1. working more hours - the strategy suggested only when money is needed for initial investments.
2. upgrading skills ? knowledge is real gold. Money is just a by-product of knowledge.
A skillset is different from a job in that, you?re not depending on a company or a corporation to pay you what you?re worth, how much money you?re worth is determined by how much value you offer to the marketplace.
A Better Way is a guide to acquiring source-level knowledge and evergreen skills that can help you to make more money and save more time while removing the ceiling from how much money you can generate.
Source level knowledge not only resolves the I never have enough money problem that most adults suffer with, but it also has broader applications that can be used in other aspects and areas of life.
Marketing can be considered source-level knowledge since every product, service, and skill is dependent on it for its income generation. Without effective marketing, a product or service remains the best-kept secret in the industry.
Marketing
What is marketing?
Study.com described marketing as the promotion of business products or services to a target audience. The New York Times described marketing as the art of telling stories so enthralling that people lose track of their wallets.
Both definitions are correct, but marketing is more than that. Before money can even exchange hands, there had to have been some form of marketing first. So as a skill, no other is more closely related to the act of putting money into your pocket than marketing, making it an asset. In fact, all other skills are dependent on marketing for their product to sell.
I reveal how to skip the boring classes on theory and get a world-class business education, have real-world business experiences, while earning an above-average income, all you need to do is click here.
In 2009 I purchased a copywriting course that introduced me to marketing. I think the name of the course was Copywriting Mastery?maybe. When I purchased the course, I had been involved with network marketing for over a year and had already purchased several educational products, still, I consider the purchase of Copywriting Mastery (if that?s the course name) to be the official beginning of my career in marketing. Not because it helped me to master copywriting (I guess that?s obvious), rather, it was the day my eyes opened to marketing. It was also the day I discovered the nugget that became the foundation for all my copies.
In the opening moments of the course, the host made the statement, ?once you?ve been exposed to this training you?ll begin to see marketing everywhere.?
And I did. I started recognizing the marketing in everything, everywhere. Over time my brain automatically started dissecting the message, looking for how this next nugget was used.
The second nugget was discovering the 7 reasons why people will spend their money. Marketing is about conveying the benefits of using a product. Knowing the 7 reasons why people are moved to spend their money helps to present those benefits in ways that connect on a psychological level. I don?t remember what the course cost me, but I?ve earned well more than the expense using that one piece of information.
Join my team here, where I not only share tips, strategies, and source-level knowledge with you, I also reveal to you how to use the information.
Lead Generation
for any business to be successful it needs a constant stream of traffic converting into prospects and paying customers. If you don?t have customers, you don?t have a business. For that one reason, business owners will pay a premium to keep new customers coming through their doors and existing customers returning.
If you discovered how to generate endless leads for your business, turn that knowledge into income with a lead generation service for other small businesses. To learn how to generate endless leads for any business click here.
Copywriting
According to Judith Childs, a copywriter is a salesperson behind a typewriter. My definition of copywriting is persuasive communication in print to encourage a sale. Whether attracting new customers and building relationships or nurturing existing ones, it starts with good copy.
Everything marketers do is based on conversion, and conversion requires an understanding of persuasive communication. Becoming a master copywriter takes years and lots of practice, but you do not have to be a Gary Halbert or Dan Kennedy to be a profitable copywriter. You just need to understand how to position yourself in front of the people who buy your product, show empathy towards their problem, without appearing desperate and undervaluing your work.
BONUS
7 reasons why people spend their money,
1. To make money.
2. To save money.
3. To save time.
4. To save effort.
5. To improve health.
6. To increase pleasure.
7. To eliminate pain.
TIP
To sell more products use your copy and product knowledge to build a bridge of benefits from the product to the prospect using one or more of the 7 reasons why people spend their money.
You want more leads? Write better?
You want to sell more products? Write better?
You want to launch profitable businesses? Write better?
You want step-by-step training to become a profitable copywriter?
Click here.
Email Marketing
Your automated marketing and sales system.
According to Business Insider, a prospective customer will generally have to hear an advertiser's marketing message a minimum of 7 times before making a purchase. Commonly referred to as the marketing rule of 7 eMail allows you to provide those 7 contact points. It also allows you to inform those who downloaded the lead magnet of what to expect next and offer the frontend product that will resolve the issue that brought them to you. You also get the chance to introduce and presell your continuity product.
Everyone who downloads the lead magnet may not immediately purchase the frontend product. Without a follow-up sequence providing more detail of how the customer?s life will be after using the product, you leave the majority of your money on the table.
Email empowers you to move leads through the entire sales process from lead to repeat buyer. With simple routine maintenance, it will theoretically continue to generate leads and close sales for you on autopilot indefinitely.
If you do not have a solid email marketing strategy, you despise money and reject the idea of having more control of your time.
Click here to use the affiliate program and eMail marketing to build an email list and ensure a future income. Acquiring the skill also increases your ability to earn.
TIP
Our sources of mass communication; television, radio, and newspapers, have given way to videos, podcasts, and articles, but the marketing techniques which are based on human psychology remain the same, as does the skills needed to employ those techniques, copywriting, lead generation, and email marketing.
One of the first obstacles many business owners encounter is lead generation. If you encountered the same obstacle and learned how to generate leads, that skill can become your first income generator and the fuel to power any business. If you are or become good at lead generation you will never have to look for work, it will hunt you down. To become the hunted, click here.
OPPORTUNITIES FOR MARKETING AND MARKETING SKILLSETS
With marketing and its 3 skillsets in your toolbox, you can enter any market and sell any product. If you already have a business idea that you want to launch, download our launch checklist. If you don?t have a business idea yet, here are 3 that come with low startup costs and high-income generation potential.
1. Comes with a low startup cost.
2. Has high income-generating potential.
3. Self-liquidating offer.
4. Leverage a system and the efforts of others to generate money.
5. Helps build a marketing list when done properly.
Join my team and I?ll show you how to use affiliate products as self-liquidating offers, to offset your business operating expenses.
Click here, join my team. Get free marketing training and lots of free stuff.
I build beautiful websites around the concept of conversion. As additional services, I create whiteboard animation videos for your site, send targeted traffic there, and run eMail campaigns that move your leads through the sales process.
Skills needed web design, lead generation, email marketing, copywriting. To learn the skills click here.
Visit my agency site here.
I sell digital and physical products online.
Visit my online store here
New skills and a new location to get your money, require a new set of tools to work with. You are about to discover a piece of software and a set of professional-grade tools that will allow you to complete every step of your journey on one platform.
I offer free startup advice that reveals resources and information available to employees who harbor the dream of entrepreneurship. You also discover a simple to follow, 3-step process that moves seamlessly from an employee with a dream to an employee with a profitable side-hustle to ex-employee and owner of a sustainable business. Step-by-step at your pace. Did I mention the strategy session is free?
If I didn?t mention the 30-min strategy session is free, I?ll remind you when you visit my consulting site here.
Continuity product ? creates repeat buyers, monthly income.
Backend product ? where high ticket products and services are offered.
Blog ? your customer's online destination, where they come to learn about other products and services available to them, your distribution center and marketing hub, where information is distributed, product sales take place, customer service is offered, and feedback is received.
Time/Money ? you put in the time to create and assemble the parts, or you pay someone else to do it. Money allows you to move quicker, learn faster, and grants access to more tools and resources.
How to leverage a system and the efforts of others to generate money.
First I?ll answer why you would want to. Time. In the time that it would take you to deliver your marketing message to one prospect, your automated marketing system can deliver that message to 10, 100, 1000, 100,000, or more prospects, and complete the sales process, which means you maximize your income.
Below is the list of standardized tools for digital marketing, creating a web presence, building a business, or just making money online.
Invest in quality tools that will allow you more creative freedom, increase the quality of your work, enable you to do your work faster.
Builderall ? every tool needed to do digital marketing and build businesses in one platform.
SamCart ? many products don?t need an entire website to sell it, just a simple sales page. The SamCart builder creates sales pages based on proven human interactions. Want to sell more product or launch your eCommerce store, click here (https://ecommercelink.online)
The affiliate programs offer on-the-job training where you practice and sharpen your skills while having real-world business experiences.
Both training platforms will lay the foundation for a world-class, business education. The step-by-step instruction is delivered live, in print, and for your convenience, the video format. What does that mean? If you can?t attend the 8pm live training, no worries, the recording is available 24 hours a day, 7 days a week in the training portal.
Learn, practice, and earn an above-average income, following step-by-step instruction, at your own pace.
How Money Works
Every system has a formula or operating procedure for its proper use, the monetary system is no different. The reason most adults have money problems is that we were never taught how to use money according to its operating procedure or its rules. But they exist.
4-step income generation formula (operating procedure)
To discover how to complete all 4 steps on one platform, click here.
The 7 rules of money
The first 2 steps determine how bad you want to take control of your life. If you want it bad enough to persist through the first 2 steps, you?ll have the help of technology and the efforts of others to get through the next 5.
The 3 types of income
Where It Is
The old way of making money, trading blocks of time for an hourly wage is not as reliable as it once was, just as a shared work environment is not as safe as it once was. Commerce has moved online and everything you want from a job is available to you there. Today, you can generate your coins at any time of the day or night from anywhere on the planet with just a cell phone, internet access, and a device to connect you to it.
Most adults are just unaware of what?s available to them and how simple income generation has become.
Click here, to discover how to create an automated income generating system that streams money into your bank account even if you don?t work for a few days.
How to Get It
The 4-step formula for how money work.
1. Purchase an asset.
2. Invest in the asset until it begins to generate its own money.
3. Reinvest the money back into the asset to increase its value.
4. Repeat the necessary steps until the asset or combination of assets is generating enough money to finance your lifestyle.
An asset is anything that puts money into your pocket.
To turn your active income into leveraged income and purchase your first asset, click here.
That didn?t take long, you?ve reached the end. Here?s a little bonus, AFFILIATE LIFESTYLE an 8-video affiliate marketing training course.